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Rosetta Stone appoints MBA for Pan-European campaign

2011 November, 25

MBA have been appointed by Rosetta Stone®, the world's leading language-learning software company to execute their Christmas campaign.

Rosetta Stone have previously used a variety of agencies for their Pan European integrated campaigns.

Rosetta Stone provides technology-based language-learning soluitons to individuals, corporate organisations and educational insititutions. Using Dynamic Immersion® method, Rosetta Stone customers acquire language by discovering it naturally and intuitively, without translation or memorisation. A combination of offline as well as online features makes language acquisition with Rosetta Stone a fun and enjoyable experience.

Stephen Maher CEO of MBA said: "We are deligted to be working across Europe with the leading organisation in the language-learning sector and we very much look forward to sharing our marketing communications expertise for their Christmas campaign."

Shirley Marguerite, Marketing Manager, Rosetta Stone said: "We were very impressed by MBA's understanding of our business as well as their creativity and are looking forward to exciting work ahead".


Notes to Editor

About Rosetta Stone:
Rosetta Stone is changing the way the world learns languages. Rosetta Stone provides interactive solutions that are acclaimed for the power to unlock the natural language-learning ability in everyone. Available in more than 30 languages, Rosetta Stone language-learning solutions are used by schools, organisations and millions of individuals in over 150 countries throughout the world. The company was founded in 1992 on core beliefs that learning a language should be natural and instinctive and that interactive technology can replicate and activate the immersion method powerfully for learners of any age.

Media Contact

Rosetta Stone
Agne Liutkeviciute
UK PR Executive
T: +44(0)20 7492 9045
M: +44(0)7590 356 174
E: aliutkeviciute@rosettastone.com

James Middlehurst
T: +44(0)7968 145 890
E: james.middlehurst@mba.co.uk

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